Areej AbuAli is the creator of the global Women in Tech SEO community, which is built up of 40,000 women across all platforms. The community, originally set up to create a safe space for marginalised people within the tech SEO industry has grown to become home to women from all marketing backgrounds around the world. The community, which is in its fourth year, hosts an annual festival in the UK that is now expanding to the US and Europe over the coming months.

As well as founding and running Women in Tech SEO, Areej is also an international industry speaker herself and has spoken at conferences such as Festival of Marketing, SMX, BrightonSEO and MozCon.